Newsletter International Q1 2011
CeBIT retrospective: trade fair a complete success for antispameurope
The security specialists welcomed to the stand a distinguished visitor, the Lower Saxony Industry Minister
The fair is over – at least for 2011, antispameurope has put CeBIT behind it. However, it is already clear that the world’s leading IT fair was again this year a complete success for the cloud security specialists from Hanover. With highly-motivated staff and co-exhibitors, interesting discussions and a wealth of new business contacts, CeBIT 2011 was extremely worthwhile for antispameurope.
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Spamfilter customers get one e-mail archiving account free-of-charge
antispameurope offers existing customers with 25 spam filter users or more a free-of-charge e-mail archiving account.
E-mail archiving at no extra charge: antispameurope is setting up one free-of-charge account for e-mail archiving for all existing customers and partners with at least 25 users of the spam filter service. Customers can use this service with immediate effect. With the free-of-charge archiving account, all benefits of this solution from antispameurope will then be available. This offer is available for an unlimited period of time.
Read more: Spamfilter customers get one e-mail archiving account free-of-charge
Extensive update from antispameurope - Control Panel 4.50 ensures greater efficiency and visibility
Simpler use, an easier interface and improvements to individual solutions for companies - antispameurope offers its users numerous innovations with the Version 4.50 Control Panel. The Hanover security specialists have, in particular, developed several new features for archiving email and for its Continuity Service. A revision of the management area immediately simplifies the management of partners, customers and domains. A further innovation is the option to use the services of antispameurope even without one’s own email server, simply using POP3/IMAP mailboxes.
LDAP Connection - simplification of authentication to the antispameurope services
When logging onto a PC, or to the email server or various internet applications, office staff are prompted more and more frequently for user names and passwords. To limit this proliferation of decentralized distributed lists, the Lightweight Directory Access Protocol (LDAP) was developed. This system allows central storage of access information, such as a company’s user data.
antispameurope offers a range of connectors which ease the use of antispameurope services. For instance, a user can sign on to both the Control Panel and the Web filter with their email address and Windows password, without having to remember another password.
Read more: LDAP Connection - simplification of authentication to the antispameurope services
A new Botnet in eastern europe and an old acquaintanc
antispameurope reports several spam attacks from Eastern Europe and Central Asia
Several waves of spam are currently sweeping over the internet. antispameurope has lready recorded an increased frequency of spam emails, primarily from the Russian and Central Asian areas. These are predominantly advertisements for marriage bureaux, online casinos and travel agencies. The Hanover security specialists have also recognized an old acquaintance: Canadian Pharmacy is an organization that has been sending unwanted mails for many years and now appears to have become active again. While they previously oncentrated on Viagra advertising, the current wave of spam now includes identical advertising emails linked to software purchases.
Read more: A new Botnet in eastern europe and an old acquaintanc
Use of successful sales strategies: customer retention vs. customer acquisition
The key objective for every business is growth – but the paths to growth are extremely varied. The apparently simplest way to achieve it is steady new customer acquisition: more customers = greater turnover. The costs expended for every newly-acquired customer are, however, often unknown. A rule of thumb is that the cost of acquiring a new customer is significantly higher than the cost of retaining an existing customer – five times higher, in fact.
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